You might agree with me that the quest for effective advertising strategies is unending.
One such strategy that has proven to be quite fruitful over time is the use of Pop-under Ad Networks. These networks offer a subtle yet impactful way to reach audiences, drive traffic, and generate leads without disrupting the user experience.
Whether you're an advertiser seeking to maximize your reach or a publisher looking to monetize your platform, this guide will provide valuable insights to help you flourish in the dynamic terrain of pop-under advertising.
Without any further adieu, let’s get along with some of Affranking’s expert-picked Pop-under Ad Networks, highlighting the top 12 Pop Under Ad Networks that have revolutionized the advertising industry.
Just before we hop into the list of top Pop Under Ad Networks, let’s have a bit of an overview of what it means and whether are there any key aspects that you might wanna check out.
What is a Pop Under Ad Network?
Pop Under Ad networks are advertising networks that specialize in the buying and selling of traffic served through pop-under ads. These ads are non-intrusive and appear on a full screen behind an active browser window. They are triggered to appear when a user clicks or scrolls on a website, and only become visible when the user closes their active browser window. This makes them a subtle but effective way to generate traffic and address ad blindness.
Types of Pop Under Ads
There are three main types of Pop Under Ads:
- Pop-up Ads: These ads appear in front of the user's active browser window immediately after being activated.
- Pop-under Ads: These ads are less invasive than pop-up ads as they appear underneath the user's active browser window.
- Tab-under Ads: These ads do not appear in a separate window but in a separate tab on the user's active browsing window.
Now that we just had an overview of the ads, it is time that we get along with the list of the Best Pop Under Ad networks in the game.
🎉 12 Best Pop Under Ad Networks
| Pop Under Ad Networks | User Ratings |
|---|---|
| PopCash | 4.6 Stars |
| PopAds | 3.9 Stars |
| RichAds | 4.3 Stars |
| HilltopAds | 4.0 Stars |
| PopMyAds | 3.9 Stars |
| RichPops | 4.6 Stars |
| Zeropark | 4.9 Stars |
| Media.net | 4 Stars |
| Adsterra | 4.3 Stars |
| PropellerAds | 3.7 Stars |
| Suomzilla | 3.4 Stars |
| UngAds | 3.1 Stars |
1. PopCash
Being listed as #1 among the 12 top Pop Under Ad Networks, you might be wondering Why should marketers consider choosing PopCash. Well, PopCash is a highly specialized pop-under advertising network that offers a range of benefits for marketers. It has a large inventory in terms of GEOs, providing a broad reach for your campaigns. The platform is user-friendly, with a simple interface that makes it easy to navigate and set up campaigns. It also offers basic targeting options, allowing you to reach your desired audience effectively.
Moreover, the sign-up process is quick, taking only about 10 minutes, which means you can get your campaigns up and running in no time. PopCash also provides lifetime earnings and referral earnings tracking, which can be a valuable tool for monitoring your campaign performance and profitability. Furthermore, PopCash processes payments daily, ensuring that you receive your earnings promptly.
Key Features of the PopCash Ad Network
- A large inventory in terms of GEOs, providing a broad reach for your campaigns.
- Multiple payment methods, including PayPal, Paxum, Skrill, and others, offer flexibility and convenience.
- Basic targeting options, allow you to reach your desired audience effectively.
- A quick 10-minute sign-up process, enabling you to get your campaigns up and running in no time.
- Lifetime earnings and referral earnings tracking, a valuable tools for monitoring your campaign performance and profitability.
- Daily payments, ensuring that you receive your earnings promptly.
2. PopAds
PopAds is a highly recommended ad network for marketers, particularly due to its specialization in pop-under ads. This network is known for its quick and easy approval process, making it an excellent choice for publishers looking to monetize their ad inventory.
PopAds is also recognized for its bidding system, allowing publishers to set the minimum bid they will accept from advertisers. This feature provides publishers with a significant degree of control over their ad revenue. Furthermore, PopAds is a secure network that prioritizes the safety of its publishers' income and data.
Key Features of PopAds Ad Network
- CPV Model: Publishers are paid per view, not per ad click.
- Pop-under Ads: Specializes in pop-under ads, appearing in separate browser tabs/windows.
- High CPM Rate: Offers competitive prices and decent eCPM rates for publishers.
- No Minimum Traffic Requirement: Accepts sites regardless of traffic volume.
- Real-time Reports and Charts: Provides real-time data for ad performance monitoring.
- Quick and Easy Approval Process: Fast and straightforward approval process for publishers.
- Secure Network: Prioritizes the safety of publisher income and data.
- Liberal Terms: Accepts most sites, no minimal traffic requirements.
- Super Fast Payments: Processes withdrawal requests daily via various payment methods.
- Control Over Ads: Publishers can set minimum bids and limit ad frequency.
- High Rates and Coverage: Offers high rates and excellent international coverage.
3. RichAds
RichAds is a global self-serve ad network that was established in 2018. It connects advertisers with publishers to deliver ads effectively and efficiently, making it an attractive option for businesses of all sizes. RichAds operates on a cost-per-click (CPC) and cost-per-thousand (CPM) basis, and it offers large volumes of available traffic in more than 200 countries. It also offers a feature called Micro Bidding, which allows advertisers to spend their budget wisely by making a custom bid for a parameter and treating it differently within a campaign.
The platform also provides a user-friendly interface for creating ads, and advertisers can upload up to 10 ad creatives per campaign. Users can also look forward to a feature called New Subscribers Only, which allows advertisers to show ads to users who have subscribed to push notifications during the last 7 days, ensuring a more active response.
Key Features of RichAds
- Wide Range of Ad Formats: Offers five ad formats including push notifications, in-page push, calendar push ads, pop-ups, and domain redirects.
- Detailed Reporting: Provides comprehensive reports on ad performance, including views, clicks, and conversions.
- Categorized Traffic Sources: Classifies traffic sources into four categories: premium, standard, remnant, and new.
- Split Testing: Allows testing of up to 10 different ad creatives in one campaign.
- Personal Expert Support: Provides personal expert support to help publishers maximize performance.
- Traffic Monetization: Assists publishers in converting their traffic into money with search monetization.
4. HilltopAds
Marketers should consider choosing HilltopAds Ad Network for its unique blend of smart technology and custom approach to help businesses grow their profit. As a UK-based advertising network launched in 2013, HilltopAds offers a variety of monetization opportunities to website owners and advertising agencies. It provides advertisers access to high-quality traffic segmented by user activity and quality.
HilltopAds is known for its diverse ad formats, comprehensive targeting options, and a wide range of payment methods. It also offers a referral program, allowing existing users to refer another publisher to the network and earn a commission. With a 100% fill rate and a referral program offering a 5% split of each new publisher’s commission, HilltopAds stands out as a reliable and profitable choice for marketers.
Key Features of HilltopAds Ad Network
- Offers various ad formats including PopUnder, Video, and Direct Link.
- Provides HTTPS ad tags, avoiding mixed content warnings for publishers.
- Provides a range of available payment methods including PayPal, Wire Transfer, Paxum, Bitcoin, Tether (USDT), Webmoney, Capitalist, and Credit Card.
- Provides a referral program allowing existing users to refer another publisher to the network and earn 5% of any commission they make.
- Offers a 100% fill rate alongside a referral program offering a 5% split of each new publisher’s commission.
- Provides high CPM rates, especially for sites with the mobile inventory.
- Offers a swift and simple registration process.
5. PopMyAds
One can consider choosing PopMyAds Ad Network for its high fill rates and high CPMs, which are dependent on factors such as the niche of the website, the user’s country, and other temporal and geographical aspects. This ad network is a leading pop-under ad network with monthly traffic of over 300 million and is actively used by more than 200K parties.
It offers the best international traffic since it pays publishers for every visitor, making it an attractive choice for both small and large publishers. PopMyAds also helps monetize websites from all niches, including arts & entertainment, computer electronics, and adult. It can be used for both mobile and desktop websites, and it has an innovative anti-fraud system that filters out invalid and low-quality traffic.
Key Features of PopMyAds Ad Network
- Simple Interface: Publishers can easily navigate through the tool and analyze their profits.
- Dedicated Support: PopMyAds offers dedicated account managers who provide 24/7 service.
- Real-time Reports: The ad network offers real-time statistics and other innovative tools for analyzing earnings.
- Quick Turnaround: New sites are accepted quickly after they are reviewed, which takes about 24 hours.
- Optimized Ads: PopMyAds tests the landing pages for advertisements frequently, providing publishers with clean ads for revenue optimization.
- Quick Payment Processing: PopMyAds processes payments in a short span of time, with no commissions for withdrawals.
6. RichPops
Marketers seeking for a high-quality pop traffic ad network, RichPops is a compelling choice. Launched by the creators of the well-known RichPush ad network, RichPops has quickly established itself as a global player, providing 4 billion ad impressions daily across 220 countries.
The network's success is largely due to its commitment to quality, with built-in protection against fraud and special behavioral filters ensuring that traffic is 100% live. Furthermore, RichPops offers a range of advanced targeting, automation, and optimization features, making it a versatile and effective platform for marketers.
Key Features of RichPops Ad Network
- Global Reach: RichPops provides 4 billion ad impressions daily across 220 countries, ensuring a broad audience for your campaigns.
- Quality Traffic: The network guarantees 100% live traffic, with no bots due to special behavioral filters and built-in protection against fraud.
- Advanced Targeting: RichPops offers 14 targeting options, allowing you to fine-tune your ad campaigns.
- Automation and Optimization: The platform includes automated rules and micro-bidding features, enabling efficient campaign management and optimization.
- Affordable Pricing: The minimum CPM starts from $0.3 in Tier 3 countries and goes up to $1 in Tier 1 countries.
- Expert Support: RichPops provides access to experts ready to help generate quality leads at scale.
7. Zeropark
Zeropark Ad Network is one such platform that marketers should consider. As a global commerce media platform, Zeropark provides incremental advertising solutions for brands, businesses, and publishers. It is designed to connect businesses with consumers during key moments of the modern customer journey, maximizing the monetization potential of sites.
Zeropark's platform is future-proof, not relying on third-party cookie tracking, and ensures brand safety and compliance. It offers a powerful campaign management platform, robust reporting tools, and full control over campaign performance. Partnering with Zeropark can help businesses benefit from its proprietary technology and 360° media services.
Key Features of Zeropark Ad Network
- Brand Safety by Design: Zeropark ensures full control over how audiences interact with your brand or platform, ensuring brand safety.
- User Privacy: Zeropark does not collect user data nor rely on third-party cookie tracking, making it a future-proof platform.
- Compliance Monitoring: Zeropark's in-house team monitors supply quality and ensures they work with trusted partners only.
- Proprietary Technology: Zeropark offers a powerful campaign management platform with state-of-the-art reporting tools and capabilities.
- Data Transparency: Partners have full control over their campaigns' performance.
- Budget Management: Zeropark has the teams and tools to make the most of your budget.
- Media Planning: Zeropark's ad tech experts are here to help your brand deliver against advertising benchmarks.
- Bespoke Support: Zeropark offers tailored solutions depending on your needs.
8. Media.net
Getting over with the 8th position, one such network that deserves your attention is Media.net. This platform is a leading global advertising company with a comprehensive portfolio of advertising technology across search, native, display, mobile, local, products, and video. It is the second-largest contextual advertising network in the world, managing high-quality ad supply on over 500,000 websites.
Media.net provides easy access to high-quality display ads by connecting with all the major buyer networks, thus managing operational overheads so that you don't have to. This network is especially popular among bloggers and is known for its high revenues as advertisers are willing to pay more for visitors with qualified intent.
Key Features of Media.net Ad Network
- Contextual Ads: This format filters the user’s intent via relevant search keywords, resulting in finely targeted ads.
- Access to Major Buyer Networks: Media.net provides easy access to high-quality display ads by connecting with all the major buyer networks.
- Native Ads: Media.net’s native ads are completely customized to the look and feel of your pages for higher user engagement.
- Cross-Format Header Bidding Platform: Media.net offers a next-gen cross-format header bidding platform with server-side enablement.
- Exclusive Access to Search Demand: Monetize your content with exclusive access to search demand worth billions from the Yahoo! Bing Network.
- Competitive Demand: Leverage competitive demand from search, direct advertisers, and traditional RTB sources to maximize your yield.
9. Adsterra
Adsterra is a globally recognized ad network that serves over 30 billion ad impressions per month worldwide, with 70% of its traffic being mobile. It works with more than 21,000 direct publishers and over 13,000 brands, affiliates, media agencies, and ad networks dealing with both mainstream and non-mainstream verticals. Adsterra's Partner Care approach ensures a personal touch, quick replies, and top-notch problem-solving skills, making it a reliable choice for marketers.
Another significant feature is the Anti-AdBlock solution. Around 20-30% of users use Adblock and don't see ads. Adsterra's Anti-AdBlock feature turns these users into impressions, allowing publishers to earn from it. This feature is available to all registered publishers and can be used for free. Adsterra also provides easy API integration for seamless operation. Using Adsterra’s API, publishers can monitor real-time statistics to measure their traffic monetization success.
Key Features of Adsterra Ad Network
- High Traffic Volume: Adsterra serves over 30 billion ad impressions per month worldwide, with 70% of the traffic being mobile.
- Partner Care Approach: Adsterra provides a personal touch, quick replies, and top-notch problem-solving skills.
- Genuine Traffic: Adsterra sources its traffic from over 18,000 direct publishers worldwide.
- Multiple Ad Formats: Adsterra offers various ad formats including Popunder, Social Bar, Push Ads, Banner Ads, Native Ads, and Video pre-roll (VAST).
- Wide Range of Offers: Adsterra provides a wide range of direct and high-converting offers.
- Innovative Ad Format: Adsterra has developed a new revolutionary ad format called Social Bar, which has a 25% higher conversion rate compared to Web Push.
- Multiple Cost Models: Adsterra supports multiple cost models including CPA, CPM, CPI, CPL, RTB, and CPC.
10. PropellerAds
Pop Under Ad Networks, PropellerAds stands out as a compelling choice for marketers. This platform has earned a reputation for its high-quality traffic, advanced optimization capabilities, and robust automation features. PropellerAds is not just an ad network, but a complete marketing ecosystem that incorporates the latest ad technologies to provide the best traffic on the market.
It's a platform that has been designed with a focus on helping clients choose what's right for their business, providing them with affordable performance marketing solutions that bring real financial value and let their business thrive.
Key Features of PropellerAds Ad Network
- High-Quality Traffic: PropellerAds drives high-quality traffic using the latest AI developments and multi-tier partner evaluation, ensuring that the traffic you receive is genuine and relevant.
- Advanced Optimization: Offers advanced optimization capabilities that help you spend less and grow your Click-Through Rate (CTR) to maximize your Return on Marketing Investment (ROMI).
- Automation: PropellerAds offers full automation with CPA Goal bidding, where you set the target price per conversion, and the platform takes care of automatic bidding, ad optimization, and zone exclusion.
- Wide Audience Reach: PropellerAds has a 1 billion+ audience reach, providing a vast pool of potential customers for your campaigns.
- Multiple Ad Formats: Supports multiple ad formats, including Push Notifications, In-Page Push, Popunder, Direct Click, and Interstitials.
- 24/7 Customer Support: PropellerAds offers round-the-clock customer support, ensuring that help is always available when you need it.
11. Suomzilla
Suomzilla Ad Network for its innovative solutions that cater to both professionals and beginners. Suomzilla is a Finnish-based advertising network that provides a self-service platform for advertisers and publishers. It is committed to helping marketers and affiliates expand their market reach and effectively monetize their traffic.
Suomzilla is designed to optimize traffic in a less invasive way, making it an effective tool for expanding market reach and monetizing traffic for publishers and advertisers alike. Suomzilla is also known for its professional approach and reliable solutions, making it a trusted partner for marketers aiming to achieve their campaign goals.
Key Features of Suomzilla Ad Network
- Advanced Targeting: Suomzilla offers advanced targeting options, allowing marketers to improve conversion rates and increase ROI.
- Detailed Statistics: The platform provides up-to-date statistics and metric reports, ensuring clients always have access to the latest data.
- Anti-Fraud System: Suomzilla has a comprehensive anti-fraud system in place to ensure high-quality traffic and protect against bot traffic.
- Personal Manager: Each client is assigned a personal manager who assists in optimizing ad campaigns and achieving goals.
- User-Friendly Interface: Suomzilla's platform is designed to be easy to use, making it suitable for both beginners and professionals.
- Various Payment Options: Suomzilla offers several payment options to cater to clients from diverse industries and locations.
12. UngAds
The Latvia-based online ad network has been serving publishers and advertisers worldwide since 2015, providing traffic from its own network of direct publishers and collaborating with other advertising networks to ensure the best quality and volumes. UngAds offers monetization opportunities to website owners and publishing agencies while providing advertisers access to targeted users. With their optimal advertising solutions, marketers can expect impressive returns on their advertising investments.
Key Features of UngAds Ad Network
- Global Coverage: UngAds provides traffic from over 190 geos, ensuring a wide reach for your ads.
- Multiple Ad Formats: The network supports various ad formats including Popunders, Banners, Mobile Push Up, Direct links, and interstitials.
- User-Friendly Interface: The self-service platform is easy to use, making it suitable for both beginners and experienced marketers.
- High Traffic Volume: UngAds records an average of 800 million impressions daily, providing a large volume of traffic for your ads.
- Various Payment Options: The network offers various payment options including PayPal, Webmoney, Paxum, Payoneer, Wire, Capitalist, and Bank card.
- SmartCPA Technology: UngAds has developed SmartCPA technology that optimizes campaigns automatically to generate guaranteed sales.
Now that we are all done with the list of best Pop-under ad networks, it’s important that we get along with some of the other important aspects that need to be considered for business operations on the go.
How to Choose Offers for Pop Ad Campaigns?
Choosing the right offers for your pop ad campaigns is crucial for their success. Here are some key factors to consider:
1. Target Audience and Demographics
Understanding your target audience is the first step in choosing the right offers for your pop ad campaigns. You need to know their demographics, interests, and buying history. This will help you to create ads that are relevant and appealing to them. For instance, if your target audience is young adults interested in fitness, you might choose offers related to gym memberships or fitness equipment.
2. Offer Relevance and Alignment
The offers you choose should be relevant to your audience and align with their interests and needs. For instance, if your audience is interested in fitness, an offer for a gym membership would be more relevant than an offer for a cooking class. Additionally, the offer should align with the content of the website or platform where the ad is displayed. For example, a fitness-related offer would be more appropriate on a health and wellness website than on a cooking website.
3. Ad Network Reputation and Reliability
The reputation and reliability of the ad network you choose can significantly impact the success of your pop ad campaigns. It's important to choose an ad network that is known for its quality and reliability. Some of the top pop-under ad networks include PopAds, PopCash, Adsterra, Suomzila, etc.
4. Conversion Tracking and Optimization
Conversion tracking is crucial for understanding the effectiveness of your pop ad campaigns. It allows you to see how many users are clicking on your ads and taking the desired action, such as making a purchase or signing up for a newsletter. This information can help you to optimize your campaigns and improve their performance. Some ad networks provide tools for conversion tracking and optimization.
5. Budget and ROI Considerations
Your budget and expected return on investment (ROI) are also important factors to consider when choosing offers for your pop ad campaigns. You need to consider the cost of the ad campaign and the potential revenue it could generate. For instance, if you're promoting a high-ticket item, you might be willing to spend more on your ad campaign because the potential ROI is higher. On the other hand, if you're promoting a low-cost item, you might need to keep your ad spend lower to ensure a positive ROI.
Choosing the right offers for your pop ad campaigns involves understanding your target audience, selecting relevant and aligned offers, choosing a reputable and reliable ad network, tracking conversions and optimizing your campaigns, and considering your budget and expected ROI.
Epilogue on Best Pop Under Ad Networks
As we move towards the end of the article, it is pretty clear that Pop Under Ad Networks offers a unique and effective way to reach your target audience. They provide a non-intrusive method of advertising that can help overcome ad blindness, a common issue where users ignore ads placed in predictable positions.
Choosing the right Pop Under Ad Network requires careful consideration. Factors such as the network's reach, the ad formats they offer, the quality and inventory of traffic, and the performance and targeting options should be taken into account.
🤔 Why should publishers consider Pop Under Ads?
Pop Under Ads are beneficial for publishers, helping them monetize all incoming traffic. They don't require any creatives on your website, and publishers get paid for how many users viewed the target landing page and how many of them converted into customers.
So, are you ready to take your advertising strategy to the next level?
Pop Under Ad Networks could be the key to unlocking higher conversion rates and better ROI.
Start exploring the possibilities today!
